Another eye opener from Mr Bond, what this analysis with data points proves is that this fascination for only equity in the long term may not necessarily be true. As Aashish has also commented its asset allocation which is the key, being in the right asset mix is what will generate advisor alpha as rightly said investors have an option of going direct if we do not add value to our clients.

Excellent piece... I particularly liked the concept of advisor alpha !! Hope Mr Bond writes a book on all these pearls off wisdom soon..

Alpha comes from being in the right beta. Fund Managers alpha comes much later, first its the advisor who has to ensure his or her clients money is in the right asset at the right time and for right reasons. Theres too much focus on being in the right fund and measuring its performance. Whats the use of fretting about the speed of the train if you are in the wrong train itself? At a time when there is need to demonstrate value as an advisor and earn fee from clients, Mr Bonds insights can be seriously leveraged.

very, very interesting. truly and practically the advisors role is to understand the real role of advisory in a very pragmatic way. more clarityby mr bond will enhance the understanding of the parameters set. thanks for the above article