After the meltdown in markets the new article in ET says that Direct mode investors are the most worried lot..... here is the importance of an advisor.......ET gets their answer. Problem solved. Click the below link to read the full article... https://t.co/DMn7SwtGME?amp=1

Mr. Bond has rightly written with logical arguments. He has represented we IFAs to the media. He deserves praise for his initiative. Thank you Mr. Bond. You have written earlier also when Mr. Nathan had written article with flawed arguments while comparing ppf with ELSS. It is very much reassuring to see that you are working to let public know the truth.

Appreciate the trouble, analysis and correct way of how things stand wrt IFA fraternity...You truly are our voice Mr Bond

es desh ki media house ki jawabdehi kewal paise, power or dhamki se tay ki jati hai na ki es tarah girgirane se, kyonki unka naitik or mansik patan paise or power ki chakachoudh mein kab ka khatm ho chuka hai. Jis subject ki abcd nahi jante us par apna newspaper nikalte hain, sebi ki tarah enki bhi khabar lene wali niyamaken honi chahiye. Is desh ki jitni bhi niyamaken hai unko sebi ki tarah strong honi chahiye, na ki irda ki tarah.

Unique sir, hats off , I am from a remote place of WB, it is very tuff doing business and giving services to the investor of remote locations, we are correctly mentioned that who will give services to them. Instead of giving proper awareness and information they only misguided the readers

Dear Mr Jhaveri, Thank you for this effort. Its deeply frustrating that people who dont have adequate grounding of subjects because they never meet actual clients; are writing all kinds of stuff. There are too many theories touted on twitter, all based on either American experiences or based on feeling but not grounded in Indian realities. Also most commentators dont understand the context where we are coming from. Till 10-15 years back RBI was issuing relief bonds at 9-12%, there was no equity culture and no investment culture. Now we are saying people should pay for advice!!! How??? If opinion makers have a view, its our job to educate them and you have done a fabulous job!

I salute you Mr. Bond. Thank you for exposing Mr. Nathan. We all IFAs fraternity failed to understand that who is interests Mr. Nathan is representing. Mr. Nathan doesnt deserve to be in journalism.In fact, he should feel sorry from all investors and advisor. We all hope that Mr. Ganguli, ETs Editor will intervene at the earliest without fail and will take stern action against Mr. Nathan for his unresponsive journalism.

Very nice comments by Mr.Sunil. Very Well said i think everybodys factual voices was articulated.

Congrats Mr Bond . What a beautiful article to show the media people to act smartly and review the details before it is published..

Hats off to Mr Javeri. Tit for tat. I appreciate your effort to open eyes of such a big media house. If they are really well wisher to the readers they should have taken strong action. In fact they must publish sorry for his article. We are the people behind financial growth of public as well as country in some percentage. How these people dare to devalue our contributions. Thanks

Thank you Mr Jhaveri on behalf of the IFA community for exposing such so called scribes. I salute you

very well wirtten Sunil sir. IFAs are going through tough times and you have represented us in a very nice way. Thanks!

THANK YOU SIR FOR GIVING A BEFITTING REPLY TO A SKEWED ARTICLE FROM ONE OF ITS JOURNA LIST.j7zM9Z

Well written & explained. IFA tribe extinct. Haha. I can only laugh at such ignorant statements from such an so called exteemed editor.

Thanks Mr Sunil. The fact based strong rebuttal was required and you have done it. In future also we need to keep a watch on similar articles and redutt the same at earliest with facts and figures . However , in my opinion, it will have better impact if contents of articles are hammerd and not the individual . Once again thanks Mr. Sunil.

Thanks Mr. Sunil. Appreciable article. We Condemn the view and ideas of Dr. Nathan.

Thank you Sunil Ji;Just good job done by you.This type of Journalists or this type of Media House give wrong information to the society.May be they paid for this work.

Anyone who says that IFAs will become extinct is actually living in a dreamland. The business model may change but the tribe can never get extinct. Few journalists are acting like Presstitutes for the Bankers here, thinking banks will do justice to clients. That for sure will never happen. Good points covered by Mr.Sunil.

Very well worded and researched Sunil ji. Thanks a lot for penning down such a brilliant piece. We have been ignoring him for a while but at one point needs to be told Enough is enough and you did it very well. Cheers!

very good article

Well articulated views.Excellent Point by point rebuttal.Salute you Mr.Bond.

We thought and you acted. Thanks a lot Sunil ji. You replied in most better way and perfectly articulated. Hope from now on he (Nathan) act well and does not try to misrepresented IFAs. Thank you again.

Well said Mr Bond..u have perfectly pointed out the matter and rightly replied..we all agree with ur statment.. We need a brave heart advisor like you.its now or never for each advisor to open up their eyes and act accordingly.

Contd One TER clearly means SABKA SATH SABKA VIKAS. Different Prices for different class of investors gives benefit to only Corporate & Informed clients at the cost of Retail, innocent & uninformed investors. It also spreads lot of negativity about the distributors. The situation can stop or control the spread of our products & it is Alarming for AMCs. It can result in huge number of confused investors. Is uninformed confused investor comfortable in coming directly to our industry? Or… Are only informed investors enough for penetration? Have we decided not to spread? Are AMCs satisfied with 2%-3% penetration? Is there some hidden agenda working somewhere against our Industry or distributor community? One TER should be implemented soon. Dear Friends Mr. Bond has successfully reminded their duties to some media houses & in the process, incidentally our issues & problems got highlighted. United IFA community is need of the hour. United We Stand divided we ….

Well Said Mr. Bond. We all completely agree with your article & your effort is highly appreciated. Surely our Associations & Federations will raise the matter with authorities. It is not only the question of IFAs. Misrepresentation can damage our Make in India initiative. IFAs hv done & are doing greatest contribution in Make in India by collecting HUGE amount which reduces dependence on Foreign Investments. Some misrepresentations hv done huge damage to AMC’s business also. Now it is high time for our authorities to initiate strict action against such misrepresentations. We can also say that this type of misrepresentations spread negativity about entire industry. Actually speaking the policy of different prices for different class of investors is biggest liability for our Country. Our Government is taking all possible steps to discourage & stop Black money. Multiple TERs can encourage unaccounted transactions & it is against the principle of SABKA SATH SABKA VIKAS. Contd

Mr.Sunil Jhaveri has raised correct issue. Investors are misguided by such articles. How can duch articles published without moderating it ? Let Mr.Nathan and all like minded people know that IFA community will stay and can never vanish. We will grow against all odds and regulator and its higher authority will realize the futility of excessive regulation very soon. Thanks a Lot Mr.Jhaveri for raising the issue

Mr Nathan , do not write the things before having complete knowledge , Do you know how much hard is involve to make one family to be MF investor . Do you know who has helped MF indudtry to reach up to this level .IFAs are vanshing tribe rather IFA s will rebound.

Clear facts. Well written, a long overdue befitting reply to this ignorant journalist. Thank you Mr Jhaveri for taking the pain.

Well written indeed. Really thot provoking. Well replied Mr. Bond. ET should be careful in unleashing such articles....

The ET correspondent seems to have approached the issue with a mindset.has he done any analysis to substantiate his arguments. Does he know how investors make a decision? Decision is mostly based on past performance and smart people take the help of an advisor and invest a small portion through the advisor and invest in the same scheme in the direct mode. Does this not amount to an unethical practice? Its unfortunate that the regulator chose to ignore the advisor/distribution community. This I feel is the legacy socialistic mentality which needs to vanish for our country to grow in double digit. Will Our respectful Regulator prevent a client from investing in the same scheme both through the distributor as well as direct mode? Its also a sad truth our media is so biased and uninformed and they create confusion in the minds of the investors

Very well replied Mr Bond

Very well replied Mr. Bond. ET should be careful. The guy should be in our shoes to really know the pains we take to convince a customer.

Sunil Sir, Thank you for putting up a detailed write-up to the editor of the ET on behalf of entire IFA fraternity. the financial newspapers apart from being readby many of the financial services industry. are also looked upon by many other aspiring investors and learners , on whom such hastily unverified articles create a lasting impression that dont fade easily. The reporters need to explicitly provide facts and data rather their views on whats good for investors andbwhats not. Hope ET wakes up and does a course correction on their reporting and strives to maintain high standards in write-up.

Thank you sir for giving a solid reply to financially illiterate journalist. I dont understand how Economic Times a reputed paper allowed to publish such articles.

Congratulations to Mr Sunil Zaveri, you have clarified and exposed Mr Nathan who I always feel is anti IFA AMD anti mutual funds. I still remember his article on PPF V/s Elss which must have misguided few readers .

Well Said, Sunil. Thanks for earnestly taking up the cudgels on behalf of IFA fraternity. We need to convey to these journos that while writing they need to keep there personal biases away. Journalists privilege doesnt necessarily grant carte blanch to ignore the facts and mislead the reader. Writing a piece without checking the facts doesnt serve the purpose. Kudos!

Appreciate your article wherein you have succinctly brought out the apt scenario today.

Nicely put Mr Jhaveri. There is another journalist Mr Sanket Dhanorkar who also sings the same tune as Mr Nathan. There have been glaring mistakes in comparing Tax savings schemes in ET Wealth particularly since the journalists do not understand the UTI ULIP.They invariably lump all ULIPs to gather as the ones promoted by Life insurance companies.

Very Balanced Article. There are certain good parts from ET as well as certain points to be brought to their attention. By this article Mr. Bond has covered NEWS (North, East, West and South). Yes everything is covered : Strong presentation with facts, Old links for ready reference, Tweet images, Previous misguided articles, Supporting data etc. Mr. Bond is one man army. His language of the letter is polite but written with strong self conviction. Thank you sir.

Thanks Mr. Jhaveri for pointing out the many inaccuracies in the article penned by Mr. Nathan for whom facts are not sacrosanct but perpetuating falsehoods is.

Congratulations to You Sir for giving a solid reply. Next time dont wait for 2nd article to appear in news paper for your suitable reply, but give it as soon as it appears. We all IFAs are with you. I request you to take lead roll in matters related to IFA community with Amfi, SEBI etc. I am really proud of you Sir. You had done what our associations had failed to do. Thanks once again.

Thanks Mr. Jhaveri for putting the perspective in right frame. Industry grown with the efoorts of stakeholders and now to get the most of it trying to scuttle the easy one ie IFA. Every practice is going to thrive but its almost difficult to do anything good without the help of experts .Another option is to become experts and its up to Investors , if they have enough time then should but if they could not take care that its best in the interest of them.

Interesting Article . Agree 100 % some one like you need in industry to raise voice with strong data points which make news paper to understand what they lacking . And Article must be written by Ad visor or some one who is doing business in the industry , so he /she at least write what is truth .

I think Mr. Nathan has no clue on investing and Mr. Jhaveri is spot on in countering Mr. Nathans comments pointwise. Investing in todays world is suicidal without guidance with so many schemes out to confuse people. Further, allocation of funds in various schemes based on risk appetite/age and goals count a lot and this cannot be done without expert advise. In these times of high volatility and disruptive technologies investors might land up shooting themselves in the foot most of the times without expert guidance. Most of the independent investors invariably land up trying to time the market leading to losses. Trying to venture out on your own is downright foolish. Such articles misguide investors by making investing in mutual funds very simple.Mr. Jhaveri has always put investing in the right perspective in an easy to understand and uncomplicated manner.

In past ET had reported such misleading stories, which I had brought to the notice of the editor, to which he accepted on mail but did not have courage to accept in the newspaper the next day, sadly nothing happened even after several mails. I have stopped reading ET, started with The Business Line of Hindu group.

I thank you from the core of my heart.

I congratulate, Mr. Sunil Jhaveri, for this point to point rebuttal of the false campaign run by these so called Journalists, who have got to do absolutely nothing with the welfare of investors but they make it a point to always stay in the limelight by sensationalizing things and spreading false information. It once again proves that a lie even if it is said 1000 times wont become the truth.

I am thankful to Mr. Sunil Jhaveri for bringing out the facts and representing the IFA community. We hope Economic Times publish Mr. Jhaveris article so that investors get a correct perspective.

Sunil, this is the first of your articles / posts that I am reading. I attended one of the sessions and was impressed with your valuable inputs and approach in dealing with clients. I regularly read articles of Dr. Nathan. As you rightly pointed out, one should be careful when something is penned down, if he is not armed with facts and figures. ET, no doubt, commands lot of respect in the media community. But it would do well to have some control over such columnists. IFAs also carry reputation in the MF industry and among investors. The least is, if you cannot support the IFAs, it is absolutely fine. At least do not cause any damage to the IFA community.

Well said Sir. Ifully agree with you.

Well said Sunil Sir, I think Mr Nathan needs some basic class of Financial Literacy, he may be good in writing non-useful article to only to get attention by sensation.......

Well said! Kudos to Mr Jhaveri.

Great Sir I appriciate your thoughts and views

i am thankful to you from the bottom of my heart for talking on our whole communitys behalf with such perfection. thank you again for detailed analysis and research.

Rightly said Jhaveri Ji. Dont understand what these people want or what they want to spread in the light of awareness. Hope they listen to it and take appropriate action.

well done mr javeri, keep up fight, we are with u

Well written Mr Sunil. ET please stop this type of Journalism.

Journalism must play constructive role in building a civilized society but unfortunately, now-a-days, even journalism is becoming more of a business than profession which is very much visible at least in Social Media. Do what is right and not what will make you popular..

Sebis regulation is situation like...if a car having a headlight which not require on day time / sunny day because driver can see through well....but at night car shouldnt use head light, instead driver hold torch in hand while driving at night...lol. can we imagine such situation that headlight is not usefull on day time and at night one can hold torch in one hand and can drive with second hand....so the car must be produced without headlight. The reason cars headlight use more electricity from battery. lol....

dear mr zaveri, it needs time and effort to respond to such misrepresenting media people, who are so well established and popular. i must thank you from the bottom of my heart for talking on our whole communitys behalf with such perfection. thank you again for taking the lead.

I have been part three Industries and Practices including Financial Services. Health Care/Pharmaceutical IT/Office Automation. Financial Services. The norm and Protocol elsewhere,whenever anyone is contributing an article, is to give Credentials of the writer to reassure and reiterate is, that one has the experience, knowledge, wisdom to share or comment on what is being shared with readers. Unfortunately,this is absent or not followed in so called publications. As a result,there is a disconnect, lack of understanding on the writer. The worst part is ,many waste their time and energies , feeling bad and getting affected emotionally. For what? Its like a quack(RMP) commenting on the practice of a General Physician or a Specialist?! Insist on Publications mentioning Credentials of Writer/Correspondent? Should we take cognizance of that? Take it with a pinch( loads?) of salt. Or outright ignore it? Choice is ours/Readers/AMFI Certified Fraternity.

Dear Jhaveri sir you are real voice of mine.I appreciate your letter to ET.

What Mr. Nathan said is extreme example of biased journalism.Instead of taking the matter in its whole,that despite we are serving in a industry where there is no respect and trust for the IFAs in its regulator SEBIs arena,but our clients and our profession itself has created enough respect,trust and worthiness for each-other. We at grass-root level catering the MF industry in truly Mutual manner as expected by us. So anyone should take care before putting any derogatory remark against our community. Rather this is the demand of time to stand behind us because although we are Independent but there is a lot Depend on our shoulders.So we expect support from Media too.

Mr. Sunil, appreciate your efforts. I am reading ET since my child hood days 1984 and I love to read that paper. Because of such useless journalist in ET, out of the 6 papers I read ET had become my last priority to read. I still buy ET because I have great respect for the great knowledge I gained from that paper during my early days. The Editor of ET should understand these kind of semi cooked journalist may spoil the image of ET, especially his article like PPF is better that Equity for Long Term. I have only one open request to the Editor of ET, sir please keep the dignity of your paper always, avoid such cheep journalist. There are excellent journalist available in this country, you can use their talent. Thanks to Sunil Javeri sahab for writing this and Mr. Vijay for publishing it.

Freedom of Speech does not mean - you can misguide Investors and put a wrong image of the people who really work hard , learn and serve. We have good and bad every where. One should look at the positive side and try and use the power in better way. India is growing and we all should work together for the same.

As expected Media doesnt want to understand trurh and facts... They only Glamorised the topic. Fact is that all IFA are the true guide for a comman retail investors to help him to achive there Dreams, Goals and objectives of Investment. IFA always protect interest of Investors.. Thats why investors are able to achive great returns in Journey of Investments. Now SEBI and AMCs are coming together to unnessassary distrub the model of Distribution. Transparency is much Important, but over transparency kills the faith of IFA and Investors.

Dear Mr Sunil, I really appreciate your commendable efforts to write on this whole issue backed with appropriate analysis and data. Journalism definitely have influential powers and it is good when done with care, however yellow journalism is not desirable and we stakeholders must rebut such misdirected efforts. A Biased mind can make any story out of raw data/ Stats based on his/her perception and what one wants to portray. it becomes more harming when data is selectively used to give absolute contrast picture. We need more voices to raise valid concern against witch hunting by some people.

Thanks Mr. Sunil Jhaveri for nicely presenting the facts and raising the voice on behalf of all the IFA community

Educate investors on the nuisances of investments and their behaviour, certify their knowledge and then allow someone to invest direct. We have seen so many investors who gets into trading stocks without any knowledge just by listening to experts on TV or following free advice available into print, electronic and social media and personal network and ruin their fortunes on speculation. Same will happen to direct investors of MF. Dont forget what JMs schemes did to investors in recent history and there are many such schemes even from very big fund houses. Ajay

We live in India where still for many diseases we look for home remedy first then we approach the pharmacist before actually going to doctor for his specialist advice. I would also urge Mr. Nathan to check: a) Out of total clients who invested through direct plans, how many are RETAIL clients. b) & out of such retail clients how many of them are new unique clients, meaning who were investing for the first time and came through direct plans. Please know and understand the realty before blowing the trumpet. We are not against Direct plans but can a doctor let a patient do self medication without any formal educational background of medicine and harm himself in the process?

Really appreciate the point by point reply of Mr. Sunil Javeri. Retail penetration can only be increased by encouraging IFAs rather than discouraging them. regards R.C.Rawal

Dear Mr.Bond, Very nicely presented. Great.

Very well elucidated Mr Jhaveri. That has been the problem of the country, people sitting in air-conditioned corridors of five star hotels talk about poverty alleviation and in the process help create policies for elimination of poor rather than alleviating the cause of their poverty. Such one person seems to be Mr. Nathan. I would urge Mr. Nathan to meet only .00005% of MF investors at random and across cities especially those who have invested under direct plans and know: 1. Did they think of any financial goal or invested just like that. 2. On what basis they selected their schemes? 3. When they plan to exit from their MF investment? 4. What returns do they expect going forward from their MF investments? 5. What asset classes MFs invest into and their (retail investors) exposure to non equity mutual funds? & other questions that we as MF advisors ask a prospective investor before advising him a portfolio of schemes for investment and you would know the reality.

Salutes Jhaveri sir..You truely responded like a Real life Mr Bond..This nathan guy and ET are publishing these articles for long with hardly any impact on real public or real investors..I sometimes pity these people how full of hatred and negativity these guys are ; and they do need such strong rebuttal from time to time...Great effort sir..

Very well said Mr. Bond..

Dear Mr. Nathan, How foolish it is to compare the PF with MF returns. Dont you think your artical contain the Innovative timely investment strategy. I dont know what your qualification or expertise but with your above detail, I am sure you are no where stand in front of IFAs Expertise. Do you know about Ratio Analysis, how to implement PE (Price to earnings) to get max returns.. I am damn sure you wont.. But after my comment you wiill do google, Mr. Nathan Investor believe on us because we respect there investment. Not like you who write anything without applying mind. Mr. Nathan, dare to accept my challange, Just come out from Metro cities and choose B15 city and sell only 10 SIP by saying paid service.. get the litmus test and then will analyze your expertise... and yes ET must disclose these so called jounos Education and experiance..

I would like to congratulate Sunil Jhaveri for his fearless and pracical approach.In India distributors are needed to guide small retail investors who are getting an opp to participate in growth where as Rias will only cater to hnis who are capable of paying fees.

I totally accepted this view, please all friends support home the wonderful detailed article

Thanks, Mr Jhaveri. for raising and bringing the facts, against such articles.

Dear Mr.Sunil Jhaveri (Mr.Bond), What a wonderful rebuttal! Will ET disown the article of Dr,Nathan and come out with their views and thus rendering justice to its readers?

The push/pull logic says it all. Plus the financial illiteracy of investors. IFAs are an indispensable element in case we need an empowered investor community. Otherwise indefinitely we will be a nation which will keep "investing" in insurance and bank FDs and not even matching inflation. Hoping for the best. Tnx for the succintly worded article

Thank you very much Mr. Bond, for projecting the real picture to the investors who are much driven by these manipulated articles and make loses with their investments. If one stick to the right advise from his or her investment advisor , he or she can gain much more then their desires.

Would like to ask Mr Nathan and ET wealth if you think distributors are not at all needed then please ask SEBI to come out with a clear policy on this issue. Instead of acting like politicians Mr Nathan please act like a responsible journalist and go deep into the root of the issue. This will help you get your credibility !

A VERY BIG SALUTE TO Sunil (Mr. Bond) Jhaveri. I dont know why you are called MR bond, but one thing is for sure who give you this name is perfect on you. We all knew media nowadays only shows paidup news and by pointing on Mr nathan you again proved it. Congrates sir we the IFAs community are all with you, We hope many more articles from you in near future.

I would like to acknowledge the participation of Mr Vikaas M Sachdeva from Edelweiss AMC in the message thread below. Hope other AMCs also come out of the closet and express their opinion as they have always in all forum talked about acting in distributors interests for sustainable growth of the industry.

Dear Sunil Sir, You have done a great job! Such explanation will keep IFA fraternity very much in confident to handle their investors concerns which normally arise through wrong presentation in News papers by journalist Narendra Nathan. I think Job is not end here, you will have to convey this message to MoF and AMFI with support from IFA Associations and AMCs. Thanking you!

Would like to ask Mr.Nathan, if IFA would have not been there, how he would have gained knowledge about Mutual Fund. He also have invested first time through an IFA. It is an IFA who would have guided him to reach at this level. He is no way concerned about the readers but just to get fame sensationalizing the things.

Long Due response. Thanks Mr.Bond for the excellent response. Thanks for representing all of us and presenting a factual response to irresponsible blow up of by ETs journalist. In a way ET is responsible for all the articles written by its Jounos. Such stern response are the need of the hour and people like you - who are familiar in the industry needs to play an active role in it. Congrats again.

Dear Mr. Sunil, Absolutely fantastic reply to MR. Nathan. ET should take a serious note of such article in future. I would like ET to bar Mr. Nathan from writing any article on Mutual Fund and IFAs without his article being critically reviewed by a qualified IFA like yourself or by an AMC. According to me even SEBI is not taking the right step towards promoting the Equity based MF. The sentence that every MF scheme has to write "MF investment is subject to market risk....." should be framed like this "MF investment is highly volatile in the shorter period but stable in the longer period of above 10 years......" SEBI should also take on RBI and force RBI to have a rule that every FD should mention something similar "Bank FD interest may or may not be more than the inflation....... and thus your maturity value may have less purchasing power than the invested amount as on today....".

Thank you Sir for your article. Few writers have tunnel vision and they try to impose their ideas on others just because they are close to media. It is important for Media house to allow only knowledgeable writers to write informative articles who can represent Facts. Just yesterday two "direct" investors came to my office asking service for their mutual fund. They name in statement is wrong. Email id worng....bank account IFSC code missing...Nominee name wrong...And one investor whose age is 60, his selection of fund itself is wrong.....I have to give them service just to help them. We as IFAs not just take investments from investors but our duty ends when investor meets their goal and funds reaches back to their bank account.

Thoroughly researched article. Although strongly written, I am impressed by the passion and sincerity which comes through. I also know Dr Nathan reasonably well. He is a senior journalist and knows his craft well. What i see here is a perception vs reality gap which is present largely across various stakeholders, and whiich has fed on itself over the years and making people take sides. All of us are responsible for that This letter should be taken as the first step to improve the communication and get more rational perspectives into play. Only then can we have the true worth of a financial advisor come through. At the end of the day, at a 14% financial literacy level in the country, it is incumbent on all of us to ensure that the investors interests come before ours, whether it is the mfr, dist or the media Thanks Wealth Forum, for sparking off this dialogue.

His only agenda seems to be in limelight all the time. Ignoring would have been the best option. But this attention seeker continues to write Biased One Sided story painting all IFAs as cheats & blood sucking devils. He doesnt hesitate to call us Scamsters too! Nathan has the power & resources to influence the mass and he would be appreciated if he uses the same to help investors rather than calling Distributors names and painting a BLACK picture. Its about time that SEBI starts looking at regulating these kind of Half Baked Experts who only revel in writing Headline Grabbing Factually Incorrect & insensitive Articles

Great. For first time every one from our community is coming to gather. Its great thing for our future.

You have disclosed facts Mr. Bond, looks like now Nathan will be Angrey Bird & will Vanish soon :) SEBI/amfi/AMC thinks it is like initial exercise done by IFA - farmers, diged farm -clients, saw the seeds- given knowledge, started growing-coming out of grounds, & when rainy season came given needed water to plants -client & protected from insects - market volatility but when it started riping gain/fruits - introduction of direct plan. & to eat out ready meals now want to kick out/make them commit suicide for distributors -farmers, they introduced disclosure of the remuneration & other various things & working style of farmers - Ifa in the name of compliances. Since now the investors are informed educated & started experiencing taste of food/investments returns, it is now become easy for regulators & AMCs to take out easily big share of the cake. But Distributors will not give up & will show their unity soon.

Finally someone has spoken up against N Nathan. He has been trying to continuously spread misinformation and is using every regulation to paint IFAs with a wrong brush. I wonder what his credentials are, and how much work he has done in actually helping and hand holding investors. Is it true, he was with Principal Retirement Advisors? If he was, then that was the best platform for him to do what he likes, advise for a fee. Why did he leave that and instead become a journalist? Some questions even he needs to answer! Thanks Mr Jhaveri, good article and great work in representing the industry!

CONGRATS MR. BOND. WHEN IFA IS TO UNDERGO AMFI CONDUCTED EXAM TO PROMOTE MUTUAL FUND TO HIS CLIENTS MEANS AMFI EXPECTS IFA IS SUPPOSED TO UNDERSTAND VARIOUS TYPE OF ASSET CLASS TO DIFFERENT TYPE OF INVESTORS. HERE THE INVESTOR CAN CHOOSE DIRECT PLAN IN THE SAME FOLIO OR NEW FOLIO TO INVEST . I AM SURPRISED WHETHER AMFI KNOWS HE OR SHE IS AWARE OF THE SCHEME MERITS AND DEMERITS? ITS JUST LIKE THE PATIENT TAKING MEDICINES WITHOUT DOCTOR PRESCRIPTION. SELF MEDICATION ALWAYS DANGER AND DIRECT PLAN IS MORE DANGER

Thank you Mr Sunil Jhaveri for educating Mr Nathan for representing anyone in right perspective with the deep realization of ground realities of the topic which he is about to pen. Editor of ET should look into the matter raised by you with open and unbiased mind. We distributors have done enormous efforts and one of the major stake holder of MF industry. Mr Nathan should appreciate the efforts of distributors who is giving every thing to MF since 1964. Thank you Mr Bond once again. Can I expect AMCs to comment here in our support ?

Very well replied sir. ET should b brave enough to publish your letter also for this to be really effective. The guy should be in our shoes to really know the pains we take to convince a customer. Also to blatantly say that the industry will survive without us is callous on their part. It would take years for the industry to recover and a lot of financial wealth of the customers would be destroyed. They are totally ignoring the human psychology . A single bad experience can put off the investors and bring back to fixed income. Who will hand hold. The AMCs will only showcase their products. The direct customer will also lose interest in the long run to manage his portfolio..

Right Facts, right perspective & . Well articulated as always Mr Bond.

Thank you, Mr Jhaveri. Cheap is not synonymous with best. Instead of promoting Direct, ET should have restricted themselves to informing the investor community about Direct. PPF comparison is spot on and I am not commenting on journalistic standards yet!

Namaste Mr.Sunil Jhaveri Effective observation and well articulated about the fact. Recommendation to - {SEBI - AMFI - AMCs - IAP Trainers.} Please make mandate in the regulations 1. Each and every Journalist must certify the "NISM-Series V-B: Mutual Fund Foundation Certification Examination" module - later allow them to write article related on Mutual Fund. 2. Compulsory Awareness program to - Chartered Accountants / Tax Consultants / Senior citizens / Advocates - at all places. The above will give the know-how about the importance of Advisor.

Prestitute at its best

Congratulations Mr. Bond , Great job , very good in depth article . We need people like you to lead us . . . a fitting reply to a person who is tarnishing our image .

News papers have a great role in shaping the minds of a nation. Pen is mightier than sword. If the media is having a flaw then the people in the country is flawed. We , as citizens of India request the great ETs authorities to please make sure to post somebody who has a standard knowledge on MFs & finance to write MF related articles. Its nice to give the journalists a directive that dont comment on something which they are not aware. Im sure ET will surely get wonderful articles from MF advisors , on Mutual Funds if ET like to publish.Thank you, Mr Sunil Jhaveri for mentioning these actual facts. Its not only his views but the letter is written on behalf of the whole IFA community in the country.

CUDOS TO MR.BOND FOR WRITING SUCH AN ARTICLE WHICH IS FULL OF BARE FACTS, IS VERY WELL WORDED AND FINALLY A STRONG REBUTTAL TO ARROGANT,ILL-INFORMED AND SUPERFICIAL WRITERS LIKE MR. NATHAN. D D SADHANKIAR MONEYPLANT CHANDRAPUR

Bond with the best!!! Befitting reply to an yellow journalist whos using the national economic daily to put his personal vendetta above reality and facts. ET must consider those points highlighted in this article by Mr. Jhaveri and take corrective action, else the reputation and value of this popular business daily will be at stake.

Economic times should check facts before putting such veiws of a person which seems unaware of real facts.

Well written article to editor of ET.All IFAs should read.Kudos to Mr.Bond.

Most of the media person illiterate about stock market.

Thoko...Taliya for Mr Bond

A long overdue response from none other than Mr Bond to. Mr Nathan who seems to be man on a mission. Any judgement by any reporter of such a reputed media like ET should be supported by proper rationale. Request ET to take a note of this. Also I wonder where our the AMCs who keep completely mum on such articles.

Congratulations Mr. Bond , Great job , very good in depth article . We need people like you to lead us . . . a fitting reply to a person who is tarnishing our image . . and he is doing it for quite a long time .

excellent presentataion

Mr.bond Grt job done Sir there r some more HEROES Who needs such treatment also. .... Thanx for taking an initiative Regards

Rightly explained by Mr Jhaveri , bang on target, Mr Nathan is always producing wrong information and misleading facts to the readers and misguiding innocent investors in wrong sense towards wrong path as well, newspaper like ET SHOULD HOLD SOME MORAL RESPONSIBILITIES TOWARDS THE READERS

Very well written Sunil. Media needs to introspect their own biasness.

Very nice comments by Mr.Sunil. I also wish to add that these reporters are also advising their readers based on market movements. For ex, when markets touched 30000, they wrote that MIP is the best product, and when markets touched 23000 they wrote that capital protection funds are the best. They do have not any rights to write this. The investors have their advisers who do asset allocation ,review and rebalancing the portfolios.When they read such misguided articles, they get misguided.

Well written article.Very balanced view. Must to be read by all IFAs. Great Sir!

There r liers, then there r bigger liers then there r some journalist. Mr Sunil, I truly appreciate the efforts put by you on penning down this letter to the editor clarifying the gap between facts and reality into the articles whicr totally baised. I request all the IFAs to be vocal and help spreading the letter by sharing and putting their comments.

Mr Bond you always thinks about developement our IFAs

Your effort is highly appreciated Mr. Jhaveri. Very well replied. It is unfortunate that there is no regulation on media regarding the quality of content they create on just any and every topic. You hardly get a correct, factual and informative view on any matter. Most of the journalists come into profession just because they can write, and not because they have skills to interpret their domain. Time and again, so many industrialists and sportspersons have urged the media to highlight more positive stories than negative views. But there is no change as Negative gets more publicity than Positive.

Lies, damned lies and statistics, wicked in the order of their naming. Media has to sensationalize, Man biting dog is news! Very nuanced article, if we will sell what is advertised , we will be vulnerable. If we walk the path right for our clients, and remember the saying- Lord forgive them for they know not what they speak, clients will be fine and we by default.

Boycott Economic times newspaper. Who write such articles without checking facts